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This is something I’ve been wondering about for a while: Can you take Wikipedia content, repackage it, and sell it (in ebook form, for example)? Is that legal? I did some digging and here’s what I found out. Read More

Kelley Robertson’s Fearless Selling blog is different from sales blogs that pitch unrealistic sales “secrets” and expensive training. Robertson focuses on simple, achievable goals that are grounded in solid common sense. Here are some of his top sales priorities for 2012.

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What's the right approach with sales compensation for a new product? And what other tactics are advised to ensure a successful new product introduction? Read More

You can use Google+ for business to become an expert in your industry by utilizing SEO, hangouts, and your network of customers and supporters. Read More

The invitation to introduce yourself, and your business, at meetings and events is a huge opportunity. Don’t blow it by being unprepared.

When you deliver an effective introduction; people will remember you, those who are interested will take action, and others will recommend you. Watch this sho Read More

Many writers have outlined the critical success factors for product companies, like sell every unit at a profit, patent the design, and continuous product improvement. But recently I was asked about success factors for services startups, and I quickly realized that there is very little published to Read More

Reality appears to have finally arrived at Procter & Gamble, the world’s largest marketer, whose $10 billion annual ad budget has hurt the company’s margins. They told Wall Street analysts that they would have to “moderate” ad budgets because Facebook and Google can be “more efficient” than the tr Read More

There are many different parts that make up a B2B SEO campaign. In order for the campaign to be successful, they all need to be implemented properly and be working together. Forgetting a step here or there can result in a campaign that misses the mark. Even the smallest mistake can hinder long term Read More

Ever wondered which bloggers, marketers or social media types are gaining followers and influence and which are starting to lose influence? It's an interesting subject because, like most industries these days, it is vital that you stay up to date and on-top of what's happening in the world. Read More

Planning a budget for your business, no matter how large or how small, is no small process. You may find yourself at a loss asking the same questions again and again: Where should I splurge, and where should I save?

These questions are common for business owners who are creating a budget to allo Read More