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By Melissa O'Connor

What is marketing automation? Marketing automation is a category of software. It streamlines, automates and measures marketing tasks. It can help operate marketing tasks more efficiently.

Marketing Automation isn’t just for large companies, SME’s are also using it as well. Read More

By Stacy Carter

Bloggers are getting more involved in sending emails and other ways of reaching out to their audience, potential customers and making their blogs visible to the social media community. The use of outreach tools is now popular as an important means of building links, creating pres Read More

One of the hardest things to do as a blogger, is to remain consistent throughout. When I first began blogging back in 2009 I was firing out posts after posts on a daily basis. Read More

If you think Pornography doesn't matter, think 'advertising'. And Tumblr, and marketing, media, and content. Influency happens when you can control everything. Read More

I recently started meddling around with Instagram, trying to find out what it was really all about. OK, so I realize I’m probably behind the eight-ball on jumping on this bandwagon. But I’m here now and making up for lost time! Read More

World's leading brands master the trade show art. What practical steps can you take to learn from others and create a purposeful trade show exhibit? Read More

One of the most common failures I see in startups is lack of focus. Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Investors hear this as trying to do too many things with limited resources, m Read More

Ram Charan wrote the best selling book Know-How – 8 Skills that separate people who perform from those that don’t. I see entrepreneurs struggling with know-how every day. You know what you know. So I’ve assembled 20 laconic tips acquired during my 30 years in business. I hope they help you. Read More

Swerve Driving School had a problem. The driving school with locations in California and Washington was growing quickly. With so many projects, Swerve staff needed a way to easily manage multiple projects and collaborate without sitting around a conference table for hours each day.

Enter Liquid Read More

In the eyes of many small business owners, moving all or part of their small business IT to the cloud can be a daunting task. Yet recent trends such as bring-your-own-device (BYOD), the consumerization of IT and the strong correlation between technology and business outcomes, have sparked a moveme Read More