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For a few, delegating comes easily, maybe too easy. For others who are perfectionists, letting go of even the most trivial task is almost impossible. If you are in this second category, you probably don’t like the references behind your back that you are a “control freak” or a “micro-manager.” Read More

I firmly believe that companies have to keep a clear line of communication open between themselves and their SEO partner. Bringing in a third party to handle your SEO is a great idea if none of your current in-house employees have the background or the time to handle implementing an SEO plan. But t Read More

It’s up to you to find the right balance between focusing in on a certain topic you want to tweet about and then jazzing up your twitter account a little by tweeting about other things that are interesting and fun. Why? Because so many people fall into a rut with Twitter by constantly tweeting abou Read More

At a young age, the concept of the “buddy system” is introduced to us as a means of helping us through the early stages of education. Who can forget their “buddy” from kindergarten – together you learned the alphabet, how to tie your shoes and walked to the cafeteria side-by-side so that you would Read More

I recently availed of some CityDeals, and went along to four restaurants to find out about the group buying phenomenon for myself. However the experience was one of disappointment! How come these businesses failed to take advantage of this opportunity? Read More

Although not everyone likes to admit it, most of us have at some time watched a soap opera. Whatever you say about them they do have staying power and a loyal following that many brands would envy. Here are 3 marketing lessons. Read More

While you can easily work on your smartphone or tablet while in bed watching TV or just generally lying down, what about the times when you’re occupied by something else which disables you from reading that eBook you’ve been dying to read? Read More

Online dating sites usually fail because online dating usually fails. The simple reason is that everyone expects quick results, no one can make that happen, and users get very unhappy very quickly. Even the main industry rag, Online Dating Magazine, admits that the success rate is a mere one percen Read More

There are numerous link building strategies to implement into an SEO campaign to attract a target audience and gain trust amongst the search engines. One popular strategy is to research industry related blogs and leave comments that include a link, essentially connecting your site to the blog in wh Read More

Creating videos is a great way to push your content in an innovative and engaging format, promote yourself or your company as an industry authority, help with your SEO and link building, build your brand reputation, increase online presence and more. In essence, video marketing has the potential to Read More