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For the past year, I've been using my online shop to experiment with all of the popular comparison shopping engines and I'm ready to share my results. Read More

Most companies can’t tell how well their marketing is performing, so they can't value or invest in the right things.

Here's why your great marketing ideas aren't working, and how you can fix them. Read More

You may be tracking campaign or program data, but when it comes to boosting marketing efficacy, you have to look at the big picture. Start with these 5 metrics. Read More

A few months ago, I went to a friend’s blog to search for a great post he had written and I had previously left a comment on. I wanted to add a link to his article in a new blog post I was working on because I knew that the information in his post would be valuable to my blog readers. It’s also a g Read More

The St. Louis Post-Dispatch has released an update to their iOS and Android apps that includes some impressive improvements to design, navigation and functionality. Read More

Have you ever wondered how people read articles online and what patterns there are? Check out an interesting research that aims to show you just that! Read More

Analysing your account or your competitors Twitter account can identify key areas which effect the number of followers, your engagement and the success you have on Twitter. Read More

By Miles Young

The technology research firm Garner estimates that 90 percent of businesses will support BYOD by 2014. Letting employees bring their personal devices could offer significant benefits to companies struggling to keep up with the latest in information technology without exceeding the Read More

By Belinda Summers

While it is impossible for companies to use a single dedicated strategy for online marketing, it is still possible to at least compare the results of two methods. Since the reign of Google as the new “yellow pages”, online presence has been dominated by search marketing. Howev Read More

Looking for great free advice on writing press releases, pitching journalists, and developing your PR strategy? Here are the best blogs out there. Read More