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Summer vacation is over, and it's time to get back to work. Now let’s see what’s been going on in the news world this past week. Read More

How was your long weekend? Or, if you don’t live in the States, how was it watching all your U.S. pals enjoy the long weekend? Read More

With software startups sprouting here and there like mushrooms, it can be difficult even for veteran brands to remain consistent in selling their software.

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Developing a products calls for a well planned road map; any glitches at any stage can prove costly - both in terms of money and time. So, certain strategies need to be followed to speed up product development and to launch the product on time. Here are 6 important steps that can help you accelerat Read More

For those who aren’t yet familiar with BeBee, it is basically a social networking service for individuals who want to share their brand to the world.

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Consultant Bobby Umar has figured out how social media can work for a business. Here are his top tips for LinkedIn, Facebook and Twitter Read More

There’s a world of difference (and difficulty) between using social media as a consumer versus harnessing it for your business.

Some people can post a picture of their kids to Facebook and see 100 Likes overnight. But small businesses with growing audiences might have a harder time trying to get Read More

Being an internet user, you probably know that a website has multiple web pages which can be accessed from the website. However, those webpages can be used to be accessed through the outside of the browser by using it to access On-Page SEO. Read More

App store optimization is the key to ensure better app store rankings. Check out these tips and tricks to optimize your app with a full-proof strategy.
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How do we know what constitutes a good advertisement? Who can make such a decision and how?

Advertising is usually set among the creative industries and as such it is situated among the arts. University courses in advertising are arts rather than science courses. This schism provides us with so Read More