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You need to focus on your social media efforts to get results. Here are a few key steps on how you can effectively use social media to grow your business. Read More

New entrepreneurs tend to focus only on getting the product right, and assume that the right culture and ethics will come later simply by hiring good people. In fact, they need an early focus on developing their moral compass, as well as setting the right ethical tone. Building an ethical business Read More

Check out this podcast interview with Carlos Scarpero from Mr. Leads and Lorriane Ball from Roundpeg. This discussion on the More Than A Few Words podcast is about marketing automation. Read More

If you are just getting started with email marketing or want to improve your results, no doubt you have a few questions. In this post, you will discover some of the best questions about email marketing that are asked on quora.com and find out the best way to answer them. Read More

This write-up is a personal memoir of my business startup to sale. Hold my hand and walk with me through my incredible 5-year business journey. Read More

Growing pains are a normal part of running a successful small business. That said, these challenges are something that need to be considered ahead of time in order to resolve them as quickly as possible when they do arise. Read More

With burners and beakers, flasks and funnels, the Social Media Lab scientists set out to conduct experiments and get answers - even if those answers challenge our preconceptions. Read More

In my role as advisor to small businesses, I often think of the old joke, “In a bacon-and-egg breakfast, the chicken is very involved, but the pig is committed.” Some business owners claim to be committed, but seem quick to look to someone else to make the hard decisions, or some external factor to Read More

Blogging has never been easy. You need to generate loads of content, you need to find the ideas that will reach your audience, you need to find visuals that will support your message and make a post more interesting to read Read More

Backlinks refer to the link that a blogger gets when a website is linked to another web page. Therefore, the more a page gets links, the more it gets a higher rank on the major search engines such as Google and others. Read More