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The good old skype has retired. Microsoft has launched a new generation of skype with all the features (and a positioning strategy) to compete with the existing players of the IM market. There's a lot to learn from this repositioning. Read More

This is the story of Dazadi, an e-commerce brand that rode a wild growth curve up to its first small summit, only to end up hemorrhaging marketing dollars under the assumption that it would all be made back.

As the co-founder and CEO of Dazadi, Jason Boyce, puts it, “You really don’t know what y Read More

Generating positive results from your social media campaign might not be as easy as it may seem. It takes the right attitude and mindset to be able to gain traction in the ever-changing social media plane. So to help you out, here is an infographic from DMP which gives us some tips on how to be a b Read More

The headline is what people see in social streams, in an email subject line, and on your blog’s homepage, and it’s job is to get people interested enough in order to click through and read the post. Read More

It’s midnight. Not much time left in your day. And you still haven’t written that blog post that should be up tomorrow. You can’t get up early and write it because you have a meeting. It’s now or never.

What to write about? You don’t want to create and post a “bomb” – you need to get clever and Read More

There are a whole lot of "hacks" for Facebook business pages out there, and most of them are crap. General advice like "use good photos" isn't a hack, it's just general advice. So we're taking a stand for the high-quality hacks that are actually out there: It's time that people get some real tricks Read More

For enhancing the in-store experience of customers, should retailers go for robots or humans? Conflict among different age groups have retailers in a fix. Read More

Are you ready to get inspired?

It’s easy to get caught up in the day-to-day of your business. There are so many projects to complete, so many fires to put out and so many deadlines you can’t afford to miss.
Do you remember when your business was new, when you had that a-ha moment that changed t Read More

Here is how you can encourage your remote team to work out loud and talk to each other so you can enjoy the advantages of having remote employees.
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Writing a book or E-book, or creating any kind of info product can be a tedious process. It’s not hard to loose sight of tasks or subtasks. I am introducing a down-to-earth tool to you that helps you to leverage your planning and organization process. Read More