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With limited time and an unlimited need for content, it is important to get the most out of your existing efforts. Instead of starting from scratch on your next piece of content, consider giving some of your best-performing blog posts new life by repurposing it for visual content marketing. Read More

Launching a crowdfunding campaign for your latest, greatest idea is hard work. In the early days of internet crowdfunding, it might have been a bit easier. Great design can help you to market better and to raise more funds through crowdfunding. Read More

If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies, you’re falling behind your competitors. 93 percent of online experiences begin with search. Here are the top ten things you can do to make SEO an effective part of your 2017 marketing strategy. Read More

In other words, a large majority of people who visit your site for the first time leave quickly, without some form of the desired action. And that is why some many companies have turned to remarketing. You can improve your remarketing efforts with great design. Read More

Some marketers and companies do a phenomenal job building and executing their content marketing strategies. But the vast majority of marketers and companies, especially in B2B, continue to struggle with content marketing. What’s the problem? Here's the secret to success. Read More

Writing is a fact of business and life. From the “LOL” Tweet or Facebook post to the 52-page business report, we all seek to create writing that is effective and impactful. The problem is that most of us are still writing to impress our English teacher. As a result, we carry over assumptions and be Read More

The 2016 Brandz Top 100 Most Valuable Global Brands report offers important branding lessons for startups and small business. Here are 7 key take-aways from the BrandZ 2016 report (and the important lessons for small businesses and startups). Read More

You've probably heard the terms "lean" and "agile" when it comes to startups, and perhaps even in connection with marketing. But there's another important concept that many marketers forget: marketing velocity. Here's how marketing velocity can help your team succeed.
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You’ve got a solid marketing team. You’re working with talented designers. So why aren’t your campaigns yielding the results you want? The answer might be that traditional planning models in our field tend to quash creativity. Read More

There are more than 25 major religious holidays between November and mid-January every year. Regardless of locale, ’tis the season to make merry, and there’s no reason your brand should be left out of the festivities. How can you join in? Read More