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If you’re looking to get your marketing message out and start creating a buzz, you need to consider what type of content you’re going to be posting on your website. There are two different types of content, or forms of information, that people want to read: original content that is copywritten and Read More

As a blogger, chances are you know that high-quality images are a key part of getting readers and brands interested in your work. But you’ll also know that photo editing software can be a little on the pricey side. In the past we’ve spoken about the free alternatives to the almighty Photoshop but t Read More

Trying to track SEO performance? This guide will help you get the most out of Google Analytics to track SEO performance. Read More

Learn what is search engine positioning, why it is important, and get 17 tips on how to improve it to boost your page rank and website traffic. Read More

A customized SEO strategy is tailored to your specific business goals. Learn how to get more traffic and leads with a custom-made SEO plan. Read More

The top two SEO tools that most experts in this domain swear by are: Ahrefs and Semrush. Let us dig deeper and know about these tools to decide which out of these would be apt for use. Read More

Social media advertising is one of the most effective advertising types out there. Here's how to choose which channels to use. Read More

Want to start a blog? What type of blog is right for you? Check out our list of 25+ popular types of blogs for inspiration. Included: Small Business Blogs! Read More

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI, or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors Read More

For small business owners, it can be tremendously useful to have an in-depth understanding of digital forensics and how it can help them and their business. Read More