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The thing about innovation is that people are inherently resistant to change. That’s never been truer than in the newspaper industry. And, I mean, who could blame them? For decades newspapers were raking in such enormous profits it was literally like printing money. Pun intended.

Nobody in that Read More

Recently, Joe and I came together to talk about Content Inc. and the Content Inc. model and how small and large businesses can incorporate a content marketing approach. Read More

Want to advertise on Pinterest but not sure where to start? Even brands with budgets of $50 or less can create Promoted Pins to increase their reach on Pinterest. To learn how to make the most of your advertising budget on Pinterest, take a look at these tips. Read More

Min Fang, the Co-founder of Harper Partners, shares the ins-and-outs of alternative business funding methods in our First Edition of Expert Q&A interview. Read More

Having a good product or service just isn't enough. What can your business offer that no other business can? How do you stack up against your competitors? With a strong positioning statement, you'll be able to highlight how your business stands out from the crowd. Read More

Paying to place guest posts can hurt your brand. You can find yourself in a bad neighborhood and even penalized by Google. Read More

Despite doing their best, brands often fail to grow and increase their consumer-base. Among several reasons accounting for their failure, some are Read More

We have compiled the tips to create an evergreen content straight from the experts in this field and steps on how to do them. Must check! Read More

Sport Marketing is fabulous and innovative idea to promote your business direct to end users. There is a chance to make your business brand globally. Read More

Growing a business on the Internet is not an easy task. For example, if the budget is tight, the business may not be effective in advertising itself to customers in a way that allows sustainable development and future prospects. Read More