In this exclusive preview of The Content Marketing Coach, we look at why the old “Mad Men” approach to marketing just doesn’t work like it used to.
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Resonancesocial voted on the following stories on BizSugar
Sorry, Don Draper: Why “Barge, Brag, and Bully” Went Bust
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3019 days ago
One thing you MUST have to win at content marketing
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3020 days ago
Made Hot by: logistico on August 13, 2016 12:56 pm
If we’re going to win at the game of content marketing, there’s one thing we all MUST have — check out today’s Mojo video for another key insight from the book The Content Marketing Coach.
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Why Content Marketing … and Why Now?
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3024 days ago
Made Hot by: NolanGreen on August 6, 2016 1:04 pm
My new book, The Content Marketing Coach, is finally here, and today we’re sharing some insights from the book to answer the question “why content marketing … and why now?”
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An exclusive preview of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN, plus details on how to get your very own copy
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The Content Marketing Coach: Everything You Need to Get in the Game … and WIN
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3027 days ago
Check out today’s Mojo video for a BIG announcement from Rachel. My new book is available for preorder! The Content Marketing Coach: Everything You Need to Get in the Game … and WIN
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Do You Need a Content Librarian?
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3031 days ago
You’ve built up quite a content library … now who’s going to manage it? Enter the content librarian, and in Episode 185 of the content marketing podcast, we’ll show you what to look for in this vital team member.
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Infographic: A Brief History of Content Marketing - Resonance Content MarketingResonance Content Marketing
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3033 days ago
Made Hot by: logistico on July 29, 2016 7:51 am
If your CEO still sees content marketing as “the latest fad,” Benjamin Franklin has something to show him.
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How to Rock the Second Half of 2016, Part 3
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3034 days ago
Made Hot by: leonesimmy on July 28, 2016 9:02 am
With 2016 halfway over, here's another assessment we all need to do if we're going to rock our content marketing goals between now and December.
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Why You Need a Midyear Content Review … and How to Do It Right
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3038 days ago
Made Hot by: businessluv on July 24, 2016 2:13 pm
Last week we revisited your audience, and in Episode 184 of the Content Marketing Podcast, we take a look at your content from the last six months, how it performed, and how you can use those insights to rock the rest of 2016.
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From the Desk of the Apostrophe: Stop the Madness
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3040 days ago
From the Desk of the Apostrophe: Stop the Madness. A guest post from our friend the apostrophe, with a humble request for your consideration.
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