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But now that you’ve produced your first video, what’s next? How do you not only maximize the marketing from that video, but also create new video marketing opportunities? Read More

Why do so many small or solo businesses fail? Is it because the owners weren’t good enough at what they did? In most cases that’s just not true. Most of them were very skilled and talented in their area of expertise. So why do people continue to struggle without enough clients or income? Read More

Want to master one of the most important principles in website copywriting? Watch the 5 minute video and learn! Read More

Recent research shows that the #1 reason customers switch suppliers is simply because of feeling neglected or under-appreciated. Read More

Here are four ways to improve your company’s financial future today. How readily can you convert your business assets into cash? Read More

I had an interesting thing happen recently on this blog. A dude I don’t know, by the name of “Mario M.” sent me about sixty comments on multiple posts. I thought this was weird because, although they all seemed unique, I saw them popping up over a very short period of time, so I decided to contact Read More

The integration of social media and business has come of age: 38% of CEOs now label it a high priority, and 57% of businesses plan to hike their social media spend in 2012 (Booz Allen/Buddy Media). Read More

You’re so excited, you’ve taken the plunge and entered the world of business owners. This may have happened in many different ways. You may have purchased an established business, you may have inherited one, you may have started one from scratch or you may have joined a reputable direct selling com Read More

I had the pleasure of being interviewed by Tom Shivers a few weeks ago...I’ve been an SEO consultant for 11 years now – yes, I got started in this space a long time ago when Yahoo was the most popular search engine until Google eclipsed them and has remained the dominant player. My philosophy of SE Read More

1. Write TO the customer, not ABOUT your company – Richard Sears understood that the customer should be the focus, not Sears. Instead of writing “We have the lowest prices” he would write “You’ll pay far less at Sears.” Count how many times you use the words “we,” “us” and “our” in your copy. Th Read More