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Paid or not the type of influence brands are looking for comes from real people connecting to real people on an emotional level. Read More

Whether you already have a great influencer relations & marketing program or you're just starting out, here are eight online resources to check out. Read More

In Part 2 of our series on finding your blogging voice, Jayme Soulati teaches us how to refine and develop our own voice to grow our blogs. Read More

Branding your blog's social shares is crucial to building and engaging with your blog's audience on Twitter. Read More

In order to explain a clear image of social media marketing for business the below infographic created by Jamie Phipps illustrates how social media has been integrated into the traditional marketing mix by finding how social media marketing has been treated as a marketing tool, how social media has Read More

Is Facebook dead? And does this mean it's the End of Social Media? Find out in this post & learn what your next steps are...
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Consistently delivering quality content is really the only way to win in the long run. Obviously coupling the content with best practices (up-to-date) for the search engines will help create the synergistic effect that we are looking for. Read More

To be effective as a modern digital marketer, it’s important to develop certain habits. These are tendencies or even routines that often result in desired and positive outcomes – over and over again. Read More

Is there value in advocates? Absolutely. But there is a difference in what you can get from advocate vs. influencer outreach. Here are three things to keep in mind about advocate marketing. Read More

Everyday the ideal number of clients with perfectly aligned needs to what you have to offer would just walk through the door and shout out “I’ll take it!” Could business get any better? Read More