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One should not think that leaders are born because they are not. It is a wrong belief, and believing in it hinders oneself fro cultivating its leadership skills. Read More

You need a tool that will tell you exactly when new content about your company surfaces online, a machine that will automatically crawl the Web for relevant stuff and deliver it to your doorstep.

You need the Ultimate Listening Dashboard. Read More

There are many reasons why small businesses don’t do PPC advertising. Maybe an SEO firm they work with discourages them from doing it, telling them it’s a rip off having to pay for traffic. Maybe they’ve tried it before, and either found it too confusing or nearly lost their shirts, and their wal Read More

The recent Olympic Games were not only a display of athletic prowess. They were a showcase of national pride too. That got me thinking about how nationalism can best be used as a theme in brand-building and copywriting. Over the years, here are some brands that have played the country card well. Read More

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back to Work (for Good), a b Read More

We asked The Young Entrepreneur Council, "As a young entrepreneur, what's your #1 source of practical business advice and why?" Here are their answers. Read More

Many companies are designing their social media strategies around "Likes" or "ReTweets" instead of against an action or an outcome. Read More

You don't have to be tech-savvy to automate affiliate coupon integration. Consider Coupilia, CouponFeed.net, FeedShare, For Me To Coupon, GoldenCAN, PopShops, and Prosperent. Read More

What must-have marketing tools should small businesses include in their marketing campaign when launching a new product? Read More

Among other signals, Google uses links to help determine your site’s trust value and SERP ranking. Since Google has the ability to crawl the entire web as needed, the search giant knows exactly how many links a website has, where they are coming from, what other sites those sources link to, what “n Read More