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Most small business names are trademarked or protected in some way. So, it can seem daunting to find a name that does not step on anyone's toes while still being memorable enough to attract boat loads of customers. Here are 4 tips for naming your small business. Read More

Forums sites are always used by people to get answers to their queries. And it’s not just limited to a single solutions, you can get different solutions to your queries from the members registered on that forum. On other hand “you” as a blogger or a webmaster can lure more traffic to your site by a Read More

In the past 2 blog posts on local search, I’ve shown how to list your site on local directories and discussed the basics of local search engine optimization (SEO). For today’s post, I had planned to talk about search engine marketing (SEM) and using tools such as Google Adwords to drive traffic to Read More

KEH Camera is the world’s largest dealer of used photographic equipment. The company’s website does a terrific job of listing used cameras and equipment in an organized, easy-to-search way. But while you are on the site, you should also register to receive KEH’s excellent email newsletter.
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In case you haven’t noticed, tablets are taking over. One in every four smartphone owners used a tablet at some point in the quarter ending April 2012, according to a comScore study reported by MediaPost. Overall, tablet use increased by about 12 percent in the past year.
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In 1906 Vilfredo Pareto observed that a high percentage of land was owned by a small percentage of people. He also noted that this same small percentage of people had a similarly high percentage of the income in every society.... Read More

Websites have come a long way in the last twenty years from the first website in 1991 and basic HTML sites with few colors and graphics to the multi-facted websites we know today. Read More

[This is the first of a series on ways to encourage creativity into the workplace.] Creativity is for every business, whether we sell tires or advertising. Creativity is foundational for all success. It is about the ability to think, work with what’s available, and identify and solve problems. What Read More

Orbitz, one of the world’s leading online travel retailers, has been found to be leading Mac user to higher priced hotel options than PC users. Why are they doing this, you may ask? Well, according to their CEO, internal marketing research done by the company discovered that Mac users are around 40 Read More

Hudson Pulse consistently sees good open rates and months can go by before someone clicks that unsubscribe link. So what’s the deal? Consistency. They makes sure everything about this email campaign is consistent. We took a look at how she does it and what small business marketing strategies she’s Read More