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Billions of dollars are spent every year on marketing in the U.S. A good chunk of this amount is spent on television advertising. Due to the viewer’s ability to skip television advertisements, companies are focusing more resources on guerrilla marketing and product placement campaigns than ever bef Read More

While it doesn’t seem like there would be much of a difference between a budget and a spending plan, there are subtle differences that have a lot to do with your mind set. Does your business have a spending plan? Or a budget? Read More

Having video alone on your website is not enough. It’s a good start but you need to have a plan for what you want your video to accomplish. One of the best ways to use video is as an introductory piece to welcome visitors and to show them what they can expect from you. A video can quickly draw your Read More

You’re so excited, you’ve taken the plunge and entered t he world of business owners. This may have happened in many different ways. You may have purchased an established business, you may have inherited one, you may have started one from scratch or you may have joined a reputable direct selling co Read More

Learn how to organize your Twitter followers using Twitter lists. Leverage these lists to build your personal brand and your network. Read More

There are numerous link building strategies to implement into an SEO campaign to attract a target audience and gain trust amongst the search engines. One popular strategy is to research industry related blogs and leave comments that include a link, essentially connecting your site to the blog in wh Read More

Whatever the reason is that you created an eBook, you want to make sure that it reaches the largest audience possible, right? Here are the 3 top ways to market your eBook effectively using Facebook, audiobooks and guest blogging. Read More

Watch this recorded webinar to learn the benefits and methods of marketing by e-mail and see why e-mail marketing is still relevant in the age of social media. Read More

Interview with Adam Baker, the man behind Man Vs. Debt, on how he sold everything he owned and turned it into a business. Read More

Today, we continue this series with Personal Coach, Michele Benza, Founder of Michele Benza, Image Consulting & Posture. By telling the story of her business experiences, Michele shares the upsides and how to manage the downsides of business; she discusses how you must discover your style, not thro Read More