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Contrary to popular belief, consumers are actually more likely to turn to sources other than general search engines, such as Google, when looking for local businesses. In fact, a recent survey conducted by IDC Research and YP Marketing Solutions revealed that only 36% of queries in search of local Read More

So you've got brand advocates (great!), and now you want to reward them.

But perhaps you don't have $100 lying around to hand out to every single user who is pushing your brand.

Or maybe, you just want to be a bit more creative than that. After all, you know what it's like to receive money as Read More

Fueled by the enormous scale of digital disruption, the digital industry is advancing at never before witnessed speeds. With new technologies and subsequently, new marketing trends settling into the market, it is time for marketers to catch up with what's new or get left behind the curve.
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Whether you’re in the field of SEO or SEM, or simply playing Words With Friends, a keyword research tool is a vital part in the strength of your online marketing and advertising efforts.

Here are some keyword research tools you've never heard of. Read More

More businesses than ever before are adopting social media. What is the role that social media has in your 2016 marketing plan? Read More

Entrepreneurs who are looking to attract investors need to develop and pitch a plan -- preferably written -- that answers every potential investor question about your startup before it is asked. You may be quick on your feet with answers, but if investors have to ask any of these questions, you rai Read More

Small business owners who encounter trouble securing traditional loans have an ever-increasing array of alternatives to choose from.

Established banks working through the U.S. Small Business Administration offer the lowest interest rates on small business loans, but it’s tougher for entrepreneur Read More

When you meet someone new, what happens?

Chances are, you ask them questions in the hopes of learning more about them. The end goal is to connect.

Let’s take a look at 7 brands that are crushing it with their storytelling. Read More

Theresa from Crazy Couture Crochet turned to crowdsourcing to find new products to make. This resulted in one of her most profitable items ever... Read More

Small-business owners may get into trouble with their business taxes for a number of reasons. But the main culprits may not be what you think. In most situations a small business's tax troubles can be attributed to just two reasons - and they're often related. Read More