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One tactic that brands often use to find and/or create brand advocates is surprise and delight. We explore how to execute these promotions correctly. Read More

“Company culture” isn’t just a buzzword: It describes the way a group of people work together. You can do a few things to encourage one that’s positive. Here’s a few I’ve learned from experience… and from listening.
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The 2014 Small Business Book Awards are looking for Media Partners to help spread the word about these prestigious annual awards. We're looking for business folks eager to get involved. If interested, click here to learn more. Read More

Oxford Dictionary’s word of the year is also one of the most fascinating movements in social is that of the selfie. Part vanity, part communication, part fun, and part absurdity, selfies represent a new generation of #selfieexpression cum egotistical emoticons…but not necessarily in a bad way. Read More

In the conclusion of Stand Tall, Creative Giants, I mentioned that we’d be shipping more stuff. Well, it’s time to show you what I meant. Read More

Not too long ago, my daughter attended her first junior high school dance.

There was one thing I found odd about her behavior the week before. Usually, she would keep her bedroom door open—free for her mom and myself to walk in. This time, her door was closed. I naturally knocked on the door and Read More

Yes, that's right! Just a two step approach and you can become customer anger management Guru!, It works, just read it, it is way too brief! Read More

One of the features that Google+ has recently given Community Managers is the ability to pin posts to the top of the community stream, and now that capability has been added to both iOS and Android device apps. Read More

Leadership is a complex process, for anyone, to assume lightly, without prior thought! Maybe, this is the reason, many people avoid it. They have right? Read More

This is the third and final part of a small series of article with the general title: “11 Things, a Leader Should Avoid!”. This is part 3.
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