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A practical approach on the effective leadership by Andy Hanselman, covering various subjects of importance for the practical aspects of leadership.
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Way back in 1987 when I leapt from Thomson the publishing giant after a fantastic 5 year spell, to join Barrie Pearson, a one man band, M&A guru I always believed the small guy could win. Today the evidence is overwhelming that if you own a small company you can take on the market leader and win. Read More

Marketing mistakes small businesses make often -- and how to avoid them. I've caught myself making these 3 mistakes, and see others make them as well. Read More

Facebook's just introduced hashtags: what does that mean for small businesses? How can we use this for marketing? Some answers here. Read More

Brand-Blog Collaborations: how and why you used tap into the blogging community for your future marketing campaigns Read More

Developing a wealth of rich content, and your tribe of interested readers and followers, is what it means to develop your platform, a critical component of effective content marketing, particularly for B2B. Read More

Customers today have many options and places to buy products and services. Technology interfaces such as call centers and automated responses are only a way to supplement and amplify what should be the heart of your effort: a relentless, person-to-person focus on the customer’s objectives and chall Read More

Business analysts and advisers often tell newly-minted entrepreneurs that when it comes time to find funding, focus on asking friends, family, and fools. The reasoning behind this wise counsel is that, if things go south with your new business, you won't be on the hook for a huge loan taken from an Read More

Deborah Sweeney – Three tips to help you enjoy your summer, and get the work done too - How to head off summer distractions Read More

After a long time of only allowing advertising partners to access its Analytics, Twitter has now opened its Analytics feature to all Twitter users. ... Read More