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Ryan Steinolfson (pictured above and with Darcy Kempton and Alex Khan at the bottom of the page), also known as “Periscope Ryan”, is a business and branding strategist, digital marketer, public speaker, action sports enthusiast and live streaming “gadget guy.” Small Business Trends first met Steino Read More

Many entrepreneurs assume that everyone will love their solution as much as they do, so they tune their marketing focus based on their own needs and wants. That’s the right place to start, but real growth and scale requires attracting customers who are not like you. Expanding your market into these Read More

Social media has become a great way for companies of every size to reach out to their customers. If used correctly, Instagram is more effective than using other social platforms, including Facebook or Twitter.

Learn how to use your images to raise brand awareness for your company and i Read More

Here are ways you can use these presentations to get more traffic to your social media accounts, blog or website. Read More

Small business can struggle to strategically use social media marketing to get their message out. In fact at times social media can feel a bit overwhelming. The top 10 social network sites, Twitter, Facebook, LinkedIn, Pinterest, Google+, Tumblr, Instagram, VK, Flickr, Vine and a host of other nich Read More

Hiring is no longer a one-way interview process. Potential employees "screen" potential employers just as carefully as those doing the interviewing, which is why these days, whether you're hiring for a hot new startup or an established company, you need to build and perfect your Employer Brand for Read More