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Marketeers consistently need to deliver emails to their subscribers in order to sustain a long-term relationship with them. But, an effective delivery of emails for marketing events depends on eCommerce and other marketing business functions that are essential for a company to grow and engage with Read More

As a business owner you should learn how to never write for your blog, but write for your readers, for your potential customers, with this 4 items in mind. When you do, you'll always get a winner article. Read More

Are you struggling to decide what’s the best investment for your digital marketing dollars? You’re not alone. As a small business owner myself, I know first-hand that investing in online marketing can be a difficult process. Read More

Huge businesses like Google and Facebook can afford to tackle many different projects at once. But if you, as a small company with just a few team members, have an idea for a social network, a search engine, a mobile chat app, and even a virtual reality project — you probably need to start a bit sm Read More

Employees who are recognized for their efforts far and away outperform those who are not.
Companies with official employee recognition programs have 31 percent lower turnover rates, according to a Forbes report. That could equal thousands of dollars saved in the long run when you consider how much Read More

Choosing a brand name is no easy task. Learn what questions you should ask to find the most effective name for your business. Read More

With the rise of technology, the boom of the Internet age and the rampant growth of social media and online networking, companies are quickly beginning to understand the importance of using online communities for recruiting new people to the workplace. Read More

Relationship Marketing is a concept that some might have trouble grasping and some of you might be wondering what it’s all about. But my friend Wade Harman (who is also a guest blogger here) knows this topic inside-out. He hosts a weekly show on Google+ and has interviewed the most well known socia Read More

Relationship Marketing is a concept that some might have trouble grasping and some of you might be wondering what it’s all about. But my friend Wade Harman (who is also a guest blogger here) knows this topic inside-out. He hosts a weekly show on Google+ and has interviewed the most well known socia Read More

Reaching customers on their mobile devices has never been more important for small businesses.
Now, one company says they’re making that easier to do.
YP, a local marketing solutions provider, says it’s launching ypDisplay, a new advertising solutions tool that will let local businesses build bra Read More