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Slides and Recording from Webinar: Content Marketing for Tech Firms and Other Niche or Specialized Products & Services. By Emily Brackett, Visible Logic. Read More

Slides and Recording from Webinar: Content Marketing for Tech Firms and Other Niche or Specialized Products & Services. By Emily Brackett, Visible Logic. Read More

How to start a business loving your competition?Are you scared by competition? Listen to our interview with Chris Guthrie and learn to love competition.Chris is not interested in businesses without a ton of competition. Why? Because, that’s where the money is. Read More

If you want to make the sale, you need to convince the client to make your product or service the choice – make it more valuable to them than whatever else they would spend the money on. Here are twelve strategies to overcome client cost objections. Read More

RebelMouse, a content management system designed to enable startups, media sites and brands to expand their online presence across social media, is in growth mode.
The company has raised $6 million from previous investors Softbank Capital and Oak Investment Partners, with Buddy Media’s Mike Lazero Read More

How can you measure the return on investment or ROI of your social media marketing endeavors? There are a number of ways to calculate it. Read More

Copywriting – I can’t say I’ve ever been particularly strong at it.

It’s hard to know with some degree of certainty you’re using the right messaging. I’ve had many people look at my home pages and tell me I should change X, Y and Z – often contradicting each other in the process.

At the same Read More

Whether you blog for a living or blog because your boss tells you to, running out of ideas for your next post is a common problem. But, you know what? Writer’s block is actually your friend because it forces you to reevaluate your thought process, your readership, and your goals.

Here Read More

Call to actions, these are very important for marketing. Do you use them for your videos? How do you do that with YouTube videos and Facebook Native Videos?

This post discusses the difference options you can us on YouTube and Facebook and shows how you can set this up using Facebook native video Read More

There are so many on-demand services available today. The availability of on-demand services affect the world of eCommerce, too. Here is how. Read More