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The term "business development" means different things to different people. For purposes of this article, I will use Scott Pollack's definition of business development from his article in Forbes: Business development is the creation of long-term value for an organization from customers, markets, an Read More

Earlier this month, we learned about the most popular beers in the U.S., and now we’re going global. Wine and beverage info site Vinepair released an infographic called Every Country’s Most Popular Beer, which maps favorite beers worldwide.

Do you have worldmap of your business products / indust Read More

From ignoring concept of mobile friendly website to creating irrelevant landing pages, get into the article to get yourself acquainted with the most deadly digital marketing mistakes. Read More

Contact form is one of the most important and must have component for any website, if you don’t provide your users a tool to contact, your online presence will not make any sense because it will be one sided affair. Read More

How can you tell when the time is right to embark on a business expansion programme and what the best way to go about it is? Read More

Everyone needs traffic to their blogs.

If you’ve been doing this a while then you probably have some methods that you’ve found work really well for you.

If you’re new though you might not be having a lot of luck or you could be like I was when I first started out. I kept reading how some sit Read More

Blogging has increased sales and customer engagement for thousands of businesses, but can it help yours? You might be surprised to find that the benefits of blogging are much more intense for businesses that are not expected to have a great (or any) blog. Yes, it will be harder to come up with topi Read More

Episode 23 of TrendPal podcast show with Lotta Gergils Aston and Martin Lindeskog.

Show notes:

01 Crowdfunding - Lifehacker
02 FundedBy.Me - Indiegogo - Kickstarter
03 Pebble Watch crowdfunding hits record on Kickstarter - CNBC
04 Rocketbook: Cloud-Integrated Microwavable Notebook
05 snap Read More

As of February 2015, LinkedIn reached a total of 347 million users with 2 new members joining every second. 62% of marketers are saying that it is a much more effective platform than Facebook. Thanks to the higher return in lead generation, 91% of B2B marketers use LinkedIn to distribute content. 8 Read More

The success of your crowdfunding campaign is partly due to your ability to market it over the web. The selection of those channels through which you search for and attract your investors should also be given due consideration. If your product or service deals with real estate, for example, you need Read More