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Once you have the biggest traffic sources, you can have an idea of where to spend your marketing budget and time. You will get the information from the Acquisition section in Google Analytics. Read More

What's your market share/market penetration? In Kim Gjerstad's 360-degree marketing talk for MailPoet, "Yoast" brings something up: Market Share doesn't matter. Read More

Credit motivates employees. When they don’t get enough of it, they become disengaged. Here are three tips for creating a culture of credit where credit is due. Read More

So, I thought I would reach out to some of the best of the best in our industry and get their opinions. I asked one simple question:

Can you tell me what you think about press releases as an SEO strategy? Read their responses and decide if press releases work for you. Read More

The major trend in digital banking includes mobile banking. The average financial servicers witnessed a significant amount of audiences coming in exclusively from mobile platforms. Smartphones have facilitated quick adoption of technology, enabling simple and immediate transactions from phones. Read More

Spending most of my time online, I find it increasingly frustrating that it is so difficult to find products and services on the Internet. Those businesses that actually have websites (trust me many don’t), are difficult to find, impossible to navigate and WHERE are your social sharing buttons??? T Read More

A 5 step guide for negotiating salary, whether you're starting a new job or asking your boss for a pay rise. Read More

Formstack just released a new infographic (you can see below) that highlights the "7 Skills New Marketers Need to Succeed," as well as a recent benchmark report on what gets people to convert on web forms. These traits are a solid sampling of what today’s marketers need on the job. Look at how some Read More

38 Crazy Social Media Sharing Statistics : The most important statistics on social media sharing that can impact your business. Read More

In an outstanding post, Why Sales People Need To Create Value, Not Just Communicate, Bob Apollo cites a data point from Forrester: “Prospects say only 1 in 8 conversations with sales people are useful!” Read More