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Haven’t given much thought to your small business’ website footer? Well, it’s time for a pedicure. It's not just where you stick in your legal links and then forget about it. It can be so much more! Use it for your SEO, to initiate contact and otherwise be helpful to your website visitors.
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Anna Farmery speaks to Leslie Samuel (Become a Blogger) about blogging and asking whether blogging has been overtaken by many other social tools or whether we should still see blogging as a critical part of our marketing strategy. Why work should be about having fun! Is blogging dead? Why blogging Read More

Adrian Parker, Vice President of Digital Marketing at Patron Spirits Company, joins the Social Pros Podcast this week to discuss the hurdles in expanding a social presence of a well-established brand, navigating the highly regulated presence of alcohol in social media, and the impact measurement ha Read More

Small Business Radio with Jim Blasingame:

Kathy Perry joins Jim Blasingame to discuss yet more reasons why small business owners should use the free social media platforms, but should not trust them with their customers. Read More

IT organizations are faced with issues of implementation and management of the complex, distributed and heterogeneous information systems and infrastructure. Those systems provide efficient and competitive advantage to companies, and condition their strategic decisions and business success. Read More

Content delivery networks have been around for a while, though you perhaps haven’t heard of them before. If you’ve ever watched a live online event – the higher quality of the video is usually the result of multiple servers connected near your local area. This is a content delivery network the busi Read More

As some of you know, my knowledge of CSS is quite limited. So, when I decide to tweak my website, things that are simple for a designer to implement can sometimes give me a hell of a time. I thought I was headed that way when I recently decided to redesign my About page (see picture to the right). Read More

More about market research today... You see... recently there's one thing I've noticed repeatedly when critiquing sales letters for clients. Read More

Landing page optimization tips from Affiliate Management Days speaker Tim Ash: "Less is more. Get rid of text, unnecessary visual distractions and conceptual complexity on your landing pages. Don't expect people to actively engage with your content and wrestle the meaning out of your landing page. Read More

Scheduling shouldn’t take over your life. Find scheduling solutions that will get you back to what your focus should be: running your business. Read More