BizSugar.com › User › sophia2 › Voted

No one likes a generalist.

Think about it: do you want a generalist performing that quadruple bypass on you, or would you hold out for one of the country’s leading surgeons?

If you want to stand out in your industry, you’ve got to narrow your focus. Read More

What would life be for like for you if on a scale of 1-10 (10 being best), you were at an 11 on each of these? Pretty awesome-sauce, right? Read More

Creating engaging headlines is the most important part of copywriting. It’s also the most fun. Don’t be afraid to put a significant amount of mental energy into your headlines… Your title is what audiences recall, even more so than the content itself. Read More

Is your car used for business? If so, you may be able to deduct a significant portion of your car expenses. Check out this infographic to find out what cars qualify, and what you can deduct. Read More

It's month 2 in 2014 and time to review your local internet marketing strategy. Oh, yeah, that's the thing that establishes your overall goals for your products and services. How do you break it down to see if it's working? How about looking at your marketing mix--Product, Price, Place, Promotion? Read More

Lately, I’ve been more interested in using resources that aren’t dependent on my using one computer. Since I switch from desktop to laptop regularly to work on my home business, I like to be able to access my work quickly and easily. Read More

Does it sometimes feel like email is taking over your life? Considering that reading and responding to email accounts for about 28% of our total workweek, this isn’t much of an exaggeration. Read More

One can find a bunch of sales KPIs. In the most cases those are simple metrics (not KPIs) and it is really hard to figure out how to make use of those metrics. Read More

A comprehensive guide of what you can be getting from Facebook’s paid advertising and how you can streamline your advertising campaign to fit perfectly well with your end goals. Read More

“Content marketing” is a phrase everyone is throwing around, but few are excelling at. There is a lot of content being generated, but the quality, focus, and targeting is lacking. This is good news for you, though! The odds are your competitors are not really effective with content marketing and yo Read More