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Is your brand messaging getting across to your audience loud and clear? If not, chances are you're making one of these all-too-common mistakes. Read More

SEO is an important component of an online marketing strategy. After all, when people are looking for the products or services that you provide the first place that they go online is to the search engines. Read More

Sigmund Freud’s pleasure principle isn’t exactly rocket science but it’s easy to forget. Essentially it says every action we take is an effort to feel better, either by seeking pleasure or avoiding pain. Avoiding pain usually takes priority and often takes the form of procrastination. We put someth Read More

Online reputation management is a pivotal concern for companies of all kinds. Study after study has confirmed that consumers, before buying any new product, will do their due diligence, scoping out the brand on the Web, consulting product reviews, and ensuring everything is up to snuff.

The unfo Read More

Flaws built into the euro from the start have become acute, Soros told a seminar already in 2010, warning that the euro crisis could destroy the European Union. Read More

The best-kept secret in business is out: Those 45 and up are the strongest entrepreneurs. Here's what we all can learn from older business owners. Read More

Is your website's homepage too long? See how it measures up to our examples and find out how this could damage your business. Read More

We all know that positive customer testimonials can serve as a great selling tool, but what about fake reviews? Discover the damage fake reviews could do to your company. Read More

Here is a great guide for using social media for your business. Lot of businesses attempt to use these but only end up failing. Here are some ways on how to use it properly. Read More

While there are a variety of franchising options available these days, some stand above the rest as being easy to enter into and quite lucrative all at once. Read More