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While it is easy to relate guerilla marketing as an approach to get the word out to audiences that aren’t hyper targeted, it is far from the truth. Guerilla marketing works best when the ads are driven into the minds of targeted audiences. The message can soon spill into pool of wider audiences tho Read More

Many marketers who have high-profile accounts on other social mediums aren’t doing as well when it comes to G+.

To help you improving your presence on Google Plus, below I’ve covered four tips. Read More

Startup Fest Europe is a European festival of events that help startups grow faster by bringing together founders, investors, business leaders and developers around specific themes (or verticals). These week long match making activities are a joint effort of startup hubs in the cities of Amsterdam, Read More

The right web designer will build you a business asset not just a website.
Search for a web designer or a web design company. You have three basic options to find a web designer. Read More

While office dress codes used to be pretty much expected by employees, more businesses are abandoning the concept in favor of less restrictive dress policies. Read More

Social media is much more than a marketing tool. Businesses are beginning to realize the power of integrating social media teams (and their insights) into other parts of the business. Why? Because as social media marketers, we are one of the first points of contact with customers both directly and Read More

NYC startup Persado has secured a $30 million investment to 'automate smart content'. Frankly, we hope it doesn't catch on. Here are our reasons why.

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Everyone is searching for how to cut cost and still get quality jobs executed. You do have a lot of jobs to execute - Blog writing, editing, logo design, website design, video editing, programming, etc.

Freelancer.com is one cool place to get those jobs done by professionals and yet spend less. Read More

One of the best things about being an entrepreneur is the huge variety in what constitutes a typical working day. My brand, Tom Cridland, is an international fashion label that specialises in making accessible luxury clothing, we are an antidote to fast fashion through sustainability. Read More

Many of us have faced a dilemma over whether or not it is acceptable to use our mobile devices for certain functions in the workplace. While critically important family calls require urgent attention, trivial matters should not detract from your work;especially when you are in a business meeting. Read More