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Are you good at spotting innovation within your industry, or are you constantly playing catch-up?

These four ideas are poised to transform their respective industries and are worth watching in 2016. Read More

Social media automation is a doubled-edged sword.

Done right, it can save you a ton of time and radically improve your ROI.

One the other hand, we’ve all seen where automation can go wrong.

When it does, automation makes you look like a disconnected, disingenuous, sleazy, self-promotional Read More

Both visual content and User-Generated Content (UGC) are commonly cited nowadays for their powerful influence on purchase behavior. It only makes sense that the “next big thing” in E-commerce be the convergence of the two forms.

In the form of testimonials, reviews, ratings and comment threads, Read More

Having no marketing budget or a very limited one does not mean you can’t start planning and establishing the marketing, branding and positioning foundations for your company and product.

Even if your startup is still in stealth mode, there are a few things you can do in preparation for your star Read More

2016 is a promising year for small business owners and entrepreneurs. The development of modern business technology gives small businesses the opportunity to develop low-cost, enterprise-quality products and services.

Social media, Internet marketing and ecommerce empower your business to reach Read More

In a primarily digital environment, audiences are clamoring for higher-quality content than ever, accessible through mobile devices. With a preference for free over premium content, publishers must find a balance between what works in terms of profitability and what users will be comfortable with, Read More

No industry is ever same from one year to the next. Different visions, new CEOs and market trends all have an influence on what the 'next big thing' is going to be. 2016 is bringing change for many industries, though some are not as obvious as you might think.Last year we witnessed the rise of 3D p Read More

Consumerism is continuously on the rise, creating the perfect playground for all business-minded individuals looking to make a claim in the multibillion-dollar ecommerce industry. More than that, 2016 is the consolidation of the mobile era, which suits ecommerce companies very well. It is predicted Read More

Social media is here to stay in the marketing world and, by all accounts, it will only further penetrate all aspects of life and work. As we enter 2016, many social-media experts are already forecasting the direction of social media in the new year.

From generating leads to protecting your reput Read More

In the last twenty years, e-commerce has entirely revolutionized retail. It went from being an essentially non-existent business model to becoming a potential threat to the traditional mall as we know it. Jeff Bezos shipped Amazon’s first ever online book sale in 1995, and we consumers have never l Read More