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Product demos. Some people love them, some people hate them. Whichever side of the fence you fall on, though, they are a critical part of the software evaluation process--especially if you are considering an investment in complex enterprise class software. Follow these 6 tips to get the most of your Read More

Creative marketing is largely a myth, because the most successful ads follow proven content templates. Here's why, and how to improve your online marketing. Read More

remember when we started Wood Street. We were networking fools back then.

It was 2002 so it was before social media and smartphones (although my flip-phone was still pretty sweet!). We drove – a lot.

I was at one of those networking events waiting for the meeting to start. A man sat down acro Read More

Are small business owners too small to use big data? Not so, if they know how to best leverage it. Learn how. Read More

Blackberry is in trouble. However, there are astute ways the business can turn its fortunes around, as history has shown. Alex Morris takes a look at other big brands that made it back from the brink of business failure. Read More

One of the great parts of my job is that I get to follow just about every creative infographic design firm on the planet in search of the best new ... Read More

You don't need to spend advertising dollars to earn customers. Here are 25 ways to do it for free. 25 Creative Ways to Promote Your App For Free. Read More

Working for a start-up I could probably tell you all the things you shouldn’t do internally for your business. I could go on and on about the project management tools that will waste your time or the strategies that you’ll try to implement that won’t get done. But today I really want to talk about Read More

Social proof is the positive influence created when someone finds out that others are doing something. It is a great marketing tool in the online world that works for almost any type of (large or small) organization or business. Take a look at the below Read More

A quick guide to modern methods of cutting business costs through more efficient working methods - from Davpack, the UK's favourite packaging suppliers Read More