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With the New Year upon us, and the future prospects of the economy still in flux, many small businesses might be taking a fresh look at how they can shave costs and, hopefully, boost profits for 2012. Read More

YouTube is changing day by day. See why you have to create a strong presence in YouTube and why now is the time! Read More

New York City-based Lucky Ant launched Jan. 2, hoping to link small businesses with their neighborhoods (and, of course, make some money in the process). In exchange for funding for improvement projects at local businesses—the site will feature one per week—users receive loyalty rewards and other p Read More

The first step to starting or managing a business is understanding your competition. It is imperative to understand that there are two kinds of competitors: direct and indirect. Here are some tips to keep you ahead! Read More

Interview with Geoff Ronning, creator of Stealth Seminar, on how to create a webinar that educates, gets people excited, and entices sales. Read More

With its new Spark offering, Marketo has taken aim at marketing automation competitors in the small business space, among them Pardot.

How do Marketo Spark and Pardot compare?
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Why is it important for your URL to be linked to unique valuable content versus duplicate content and what you should know about duplicate content back-links. Read More

Many companies are looking at the cash-flow-friendly nature of monthly subscription fees versus upfront licensing fees as a benefit. There is also the potential for reducing or eliminating IT capitol costs, chargebacks, and other operational expenses, within the company as departments deploy cloud Read More

You become what you think about.

Your character being the sum total of your thoughts.
Your actions are as a consequence of your thoughts; Pain and suffering are their ultimate results.
Thus, do you experience the sweet and bitter consequences of your own psychology?

You have the capacity to Read More

The world of business is rife with clichés - we’ve all used them. As a marketer, I am almost expected to use them. I feel that they are used as a buffer to cover up a lack of knowledge in a certain area or to try and ‘impress’ people Read More