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An interview with Shane Mac, founder of Hello There, about lessons learned from his bootstrapped startup from pricing to why you shouldn't give people choices. Read More

Technical issues, bugs, and errors are all part of web development and search engine optimization initiatives. For website owners, these problems are ongoing challenges that must be dealt with regularly. Read More

If you’re looking for a new way to promote your small business online, read through our beginner’s guide to Facebook Ads to discover if it’s right for you... Read More

Have you ever been asked the tough questions about the marketing of your brand? You know the ones. They make you squirm, you become a little defensive or assertive and your eyes go anyway but to the face of the ones asking the question. Unless you ask tough questions it is hard to grow your brand. Read More

Let me start by saying that I don’t consider myself a blogging expert, in fact, I consistently find how little I know each day, in how much more there is left for me to still find out. That said I have learned some lessons over the years that I believe are pretty solid advice for anyone starting ou Read More

Using social media to engage with potential and current customers is all you hear about anymore. Doing it properly is not that hard—really! Just follow these five common-sense guidelines, and you can turn your social media networks into sales channels.
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First, the good news: more small business owners say they are planning to hire over the next six months. Now, the not-so-good news: those same small business owners also say they are now more concerned about their cash flow than before the recession began. Read More

You are probably wondering, do I really need a service to create an Email Newsletter? Conventional wisdom suggests YES. There are softwares or plugins that lets you send out email newsletters from within WordPress, but it is not always the most effective way of doing so. As your list gets larger, y Read More

While the media loves to cover all things negative, there are actually some good things that can come out of a bad economy. You may not hear much about them, but they are there, and if you focus on them, the rewards will be immense. Read More

Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. Investors, on the other hand, typically don’t even look very hard at the product or service, but prefer to evaluate first the entrepreneur, and Read More