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Even a non-marketing mind won’t find it hard to understand that an e-commerce website can have two kinds of tragic existence. First is when the website is not getting enough traffic because of its inability to target the right audiences. Second is when there is enough traffic into the website but t Read More

Why small-to-medium businesses (or SMBs, in short) should rely on their official websites? Living in a time where SMBs have to compete constantly with the big guns of the industry, I firmly believe that a website can act as the linchpin of success. And why not? In the online world, everybody starts Read More

This post has been inspired by Michelle Quillin of New England Multi Media who invited me to take part in the IC Publishing Summer Blog Tour. The focus is to 4 answer questions on how to write blog posts. I’ve gotten to know Michelle from Twitter and we actually got to meet in person last summer at Read More

For many like me, Orkut is the one that gave us the first taste of social networking. And it’ll be extremely tough for us (no matter how easily we have forgotten the very existence of the accounts) to forget the wonderful memories of reconnecting with friends lost long ago. Yes, Orkut was the first Read More

Everyone has a blog these days! Most of them do not even know what the purpose of a blog is or how they can properly use it. All they do is create an account on a popular CMS, make some minor modifications, and start writing about their life experiences. They just blog because everybody else is doi Read More

Today’s generation demands a content-driven website – with a whole bunch of interesting and meaningful text, pictures and videos together in an artistically pleasing way. Read More

Apart from sales generation what online merchants and store owners need is to maintain their online reputation. This aspect is a necessity to keep the attention of the existing customer consistent and to attract the new customers.

You might be wandering what is online store reputation and how to Read More

Responsive design is perhaps the hottest web design trend in the world. And the reason behind this meteoric rise is the growing popularity of Smartphones and Tablets. With more and more people shifting their focus from desktops and resorting to their mobile phones when it comes to accessing the Int Read More

Amp up your business blog, attract more readers, and establish yourself as an expert with these tips. Read More

The most effective entrepreneurs know they need to invest in themselves if they want to grow their business. Here are some habits to embrace. Read More