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These days, creativity is a more essential skill than ever. Learn what you can do to foster creativity in your employees to grow your business. Read More

Content marketing became so important, it brings amazing results if done correctly.

Check out these four types of content that will help you to kick start your content marketing plan. Read More

If you watched the Oscar's last night, then you know that 12 Years A Slave took home best picture, Cate Blanchett won best lead actress and Matthew McConaughey won best leading actor.  If you didn't, I'm sure you Googled it and this is not a surprise.  Some of the highs were Pharell's performance o Read More

Google AdWords are a powerful tool in online marketing. You can run incredibly complex highly-targeted, low cost, high conversion campaigns.

As a small business marketer, though, they may seem like a daunting venture.

Before you break out into a sweat, start with a bit of planning. Here’s 10 Read More

Google AdWords rules the world of online advertising. But how much do you know about, really?

Did you know:

Google gets 95% of its revenue from advertising
An ad in the first position gets and average click-through-rate of 7%
For every $1 spent on Google AdWords, the average business genera Read More

It is not uncommon for multiple generations to work side by side nowadays, and as workplaces become more mixed in terms of generational demographics, it can help small business owners to have a little perspective on managing positive relationships between them. Read More

In the world of search when you can align organic with paid successfully a whole new level of traffic can be reached with efficiency. Let’s face it you spend all that time researching one or the other for keywords and then set off to produce some great content. Aligning your forces may be easier th Read More

One of the debates raging right now is whether or not a college degree is worth it. It’s not really about whether a higher education is worth it, and more about whether or not it’s worth it for you.
Read More

Are your prices high enough? Are you afraid to charge what you are worth or charge at all? You are not alone. Read the advice I gave to my client who was challenged with wanting to give from the heart with little expectation of financial reward. Read More

I believed that there were obstacles hindering my business growth, the most unlikely situation showed me different. Too often we believe we are faced with roadblocks when in fact it is either fear or our own excuses holding us back. Read More