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How to Use Video For Your Marketing - Here is a quick video that shows you multiple ways that you can use video as the heart of your marketing. Read More

Steps showing how to set location bid adjustment in your Adwords campaign for better clicks and traffic from your campaigns. In this Adwords optimization tip, images and video are given to help your understand how to do location based bidding for your Adwords campaign. Read More

Most of us have been in a situation where someone has asked for a favor before the social capital to make that kind of request. If you want to amass financial capital, you have to invest and grow your assets. Social capital works the same way. You have to invest before you can withdraw. If you can Read More

The Social Hour #151:

Amber & Sarah on why Canadians are so Facebook-crazy, how social media defines beauty, detecting Twitter "lies", Venmo payments go location-based, Crowdpilot.me for conversations, & more! Read More

EGO NetCast in 3 minutes.

Three things happening in February and March:

Business Idea: Brother Office's contest, Back to Business. #BrotherBackToBiz
New Media: Podcasting at Social Media Club Gothenburg's event on February 28. #smcgbg
Good Life: WebCoast potluck conference, March 14 - 16. # Read More

On this episode of the Online Marketing Made Easy Podcast, I share with you some insight I’ve recently discovered about myself. It’s something that I’ve always known on some level, but I’ve just recently really owned it and started to be actively aware of it. I decided to share it with you, because Read More

The Human Business Way podcast with Chris Brogan:

Great chat with Joe DeSena who cofounded the Spartan Race and a conversation with Michael Stelzner who runs the Social Media Marketing podcast as well as the Social Media Marketing World event. Read More

Growth hacking is not just a marketing strategy. The focus is on users and growth; where the users are and when they are there. This data-inspired approach may see the end of traditional marketing such as brochures and press releases. Read More

Social media is a platform for building new or enhancing current relationships. But, how do we really measure relationships anyway? Read More

If you're a B2B firm, here's one simple approach you can use to increase the efficiency of your email marketing practices. Read More