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Facebook has been getting a lot of different types of opinions this year, some say their advertising platform is rubbish, while others have come up with ways of using Facebook as a DDoS (denial service) tool. It’s quite interesting.
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Franchising really works.

One reason has to do with franchise branding. A really powerful franchise brand can transform an average franchise business into a serious powerhouse. What specific franchises do you think of when asked a questions…any question, about “a franchise?” Examples s Read More

Do women really make better business owners? Several studies point to that being the case. See what others think about women entrepreneurs. Read More

By Kathryn Mott

You were told that your business needed to start a blog, so you did. You’ve put time, effort and resources into it but you’re not getting the results you were expecting. You have no readers or followers and your articles aren’t being shared. You followed the trends and got the bl Read More

New analysis calculates dollar value and influence of sharing on purchase decisions; shows online sharing is nearly equivalent to in-person recommendations. Study Shows Content Shared Online Can Influence Consumers More than Price and Brand and Motivate People to Spend 9.5 Percent More. Read More

How do you ensure you purchase the best inventory solution for your small business, and which inventory solution features are 100% required? We suggest finding an inventory solution that includes the five most important inventory tracking functions. Read More

"I like your status and would gladly tweet about it!"

Such a sentence would sound gibberish less than ten years ago. Why would anyone make a bird sound because he finds a person’s social status appealing?

Internet language is just like a little child – young yet growing rapidly and with a sho Read More

“Humans simply aren’t moved to action by data dumps, dense PowerPoint slides or spreadsheets packed with figures. People are moved by emotion. The best way to emotionally connect other people to our agenda begins with ‘Once upon a time…’ Read More

Few would deny that storytelling is a powerful tool for inspiring action and influencing thought leaders, donors, and decision makers. However, few of us working in the social impact space could admit to utilizing storytelling to its fullest potential. Read More

Twitter moves pretty fast. It’s a world that measures time in seconds versus hours. There are over 500 million tweets sent from around the world every day. Because Twitter has become such a major source for global news and conversation, we have pulled weekly Twitter trends for the past 100 weeks to Read More