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Have a customer who just won't pay? It might be time to call a collection agency. Meredith Wood shares 5 tricks to finding the right one for your business (and that will get you paid). Read More

Twitter Performance Analytics can help you better understand how effective your marketing campaign is on Twitter, and how well Twitter followers support your local business. Read More

This is what some people had to say about my writing skills. If you’re looking for a freelance writer, check Sylviane’s testimonial page. Read More

No one doubts the importance of relationships when it comes to sustained sales success and client retention. Where there is room for debate is in the sequence, which does come first, the sale or the relationship, can you have one without the other? Read More

While your long-form content is critical to your success, don’t over look the microcontent (tweets, for example) that grabs your readers’ attention and compels them to follow your links back to the in-depth articles revealing your expertise and how you serve. Read More

Answering to the clients questions is usually related to sales people but somehow the calls transferred to the SEO guys for clients’ satisfaction or understanding their goals and answering them accordingly. It requires a quick and balanced answer for every question. When you work better, you must b Read More

Business owners can be great at leading their businesses, but not so good at leading their lives. Here's how (and where) to find perspective amid all the chaos. Read More

Forget about the famous Item 19-the earnings claim in the Franchise Disclosure Document. It doesn't matter. I don't care about franchisee earnings and I'll show you why you shouldn't either. Read More

There are many myths and misconceptions about SEO, and this post breaks down some of the 10 common misconceptions people have about SEO. SEO is a complex process that is constantly changing, due to search engine trends and updates, therefore many people have misconceptions about SEO that are no lon Read More

Blogs provide the best home base for your content marketing, social media and search optimization. In alignment with your business goals blogs are an effective tool for online marketing … Read More