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By far the most common way customers learn about a business is from word of mouth. Eighty-five percent of the small businesses surveyed said customers learn about them through word of mouth. Here are four items for your To-Do list to increase word of mouth. Read More

Every small business has dreams of how it can grow, but often a lack of funding prevents those dreams from becoming a reality. If chosen, Egg Marketing & Communications will use the grant to build a small business resource site. Read More

Marketing Managers need to be able to convey their messages not just to their target personas, but to their boss and colleagues as well. So if you're gearing up for you annual review, here's what you need to know. Read More

Over 40% of employees in the workplace have experienced bullying, a persistent pattern of behavior that intimidates, degrades or otherwise undermines the wellbeing of the target. Bullying is four times more prevalent than sexual abuse, and, according to a study at the University of Manitoba, the ou Read More

Content marketing pros beware: time sucks are lurking around every corner, ready to devour your day. Here's how to steer clear of them. Read More

The Google Search Console (former Webmaster Tools) provides two new reports about the indexing of mobile app content: Search Analytics report and Fetch As Google. Read More

The following questions don’t have a right or wrong answer. They’re purely here for you to self reflect, and perhaps think about what answer honestly feels right for you. I’m a big believer in personal empowerment and a student of mindset success, and have learnt and now teach that one of the faste Read More

f you created something original, you may have a certain degree of protection against someone else using, claiming, modifying, or selling it; you may have intellectual property. Knowing how to legally protect your creations is essential to retaining ownership of them. Read More

There’s no denying the power of visual content.From Facebook to Twitter, Pinterest and Google Plus – visual marketing has taken the online world by storm. How to incorporate visual content into your marketing to instantly improve engagement. Read More

Many first-time entrepreneurs find themselves unable to bootstrap their startups, and also unable to find early funding at the venture capital level or even with angel investors. Their only recourse is that first tier of investors, fondly called Friends, Family and Fools. These are the only people Read More