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Perspective is a funny thing, and perception is reality. Where do those points intersect with Business Change and Media? At the point where you build Influency. Read More

If even after having good traffic on your blog, you are not able to monetize it, because Google Adsense doesn’t approve it or AdSense has banned your blog from their network due to some unexplained issue, you should check out some alternatives to AdSense. Read More

If you have always wanted to be an entrepreneur, then you may have assumptions on what will happen if you take that path. Well, here are some myths that you should break. Being an entrepreneur, after all, is not that good. Read More

Twitter recently announced some new features to their platform. One of these new features is the ability to tag people in your Twitter photos. This is a great new feature because it adds more reach to your photos and it doesn’t cost you valuable characters in your tweet. Read More

No matter how great your business is, you're going to run into an angry customer at some point. If you don't know how to handle them, follow the advice from these 23 experts. Read More

So on the subject of social selling, a groundbreaking leap forward that actually works, 75 percent of your sales staff either won’t change or hates the idea. Of the other 25 percent, about half can pick it right up and start seeing results in 90 days. Read More

Advertising is huge.

It can change the minds of millions, causing their wallets to follow.

It drives Google to provide free high-speed internet wherever they can, and to deploy high-flying internet-broadcasting blimps to wherever they can’t, just to ensure more eyeballs are on the Internet, w Read More

If you follow me at all, you know that I am a huge proponent of bootstrapping your business if at all possible. While raising outside investment from a venture capitalist or an angel may be the glitziest way to go, it’s not right for the vast majority of businesses. Read More

The age old question that used to appear at every sales focused interview, the question is how did you reply? Recently the question was made popular again in a scene from “The Wolf of Wall Street” and the answer was just as Hollywood as the film. Read More

Popular Logos are successful for a number of different reasons. Many of them carefully communicate information about the company. Some logos convey information regarding the history of the company, others convey the feeling customers experience when using their products, while still other communica Read More