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The purpose of your organisation is to achieve its goals. Therefore your managers needs to be skilled in six key areas in order to lead their teams to success. Read More

Move over millennials - employment is growing quicker among people aged 55 and up. Here’s why you should consider hiring them.
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Do you have millions in pocket change you can afford to throw away? If so, feel free to plaster billboards from coast-to-coast with deceptive, false, and misleading information about your product or service. Actually, you might want to have at least a few hundred million to pony up because the pena Read More

Learn how to make an employee handbook that's actually useful as well as what the heck a culture guide is. Read More

Whether you absolutely love or utterly despise the most wicked of holidays, there’s no denying that Halloween is a marketing goldmine of epic proportions. Read More

Christmas shopping specials come early, and it is proven to be effective. SMEs should start their Christmas advertising early to boost their brand awareness. Read More

Let’s face it, advertisers aren’t seen as the most honest people around. As practitioners of the dark arts, they trick and fool people into parting with their money for things they don’t need. But on the inside, things are a little different. Or at least that’s what many advertisers would like to t Read More

Some people go to extremes to advertise their blog, and will even act illegally to do it (I don’t advise this). Other advertising methods require some investment – but if you have money, you might try them out. Read More