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Small Business owners often talk about creating a "Team" or "family" orientated business. Achieving this environment takes consistent and quality leadership. But it also depends on the calibre and willingness of employees, i.e. making sure you employ the right employee Read More

As small business owners it is imperative that we are constantly in touch with cash incomes and outflows. Part of this financial management is keeping cost elements at an absolute minimum and here are several tips on how to go about minimising the cost impact Read More

Should you join Twitter? Hell yeah you should! And the stats in this blog post will prove to you why it's so damn beneficial for small business owners. Read More

The truth hurts, but it shall set you free. If your press release campaign sucks, it's time you learned exactly why and how to fix it. Read More

Involvement with the local community within which your Small Business operates is about more than just selling goods or services. It’s means building relationships with the communities and investing time, effort and occasionally finance in order to support community development. Here are some ideas Read More

After almost 17 years as a Home and Small business owner these are the "take aways" that have over the years helped me through the bad times and contributed towards my success. Read More

This has become the mantra of marketers everywhere. In fact, most experts agree that an email subscription list is the most powerful tool in your arsenal.

But, building a subscription list is just the start. Enticing those subscribers to buy something is the tricky part. Read More

When first starting out, existing competitors or even other “new kids on the block” can be intimidating and quite often, as small business owners, we take our eye off the ball and begin to be a follower rather than a leader. Read More

Gamification is the practice of using gaming techniques to address non-gaming problems, in industries like education and business training. Globally, the market is expected to reach $5.5 billion by 2018. While gamification has made its way into many employee training programs, the latest trends sho Read More

Placing affiliate banners on your blog is one of the most common blog monetization techniques.

Since the case when (almost) no one clicked a certain banner is not very uncommon, let's analyze together why such an unpleasant situation usually happens and see what you can do to avoid it. Read More