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In an increasingly competitive SaaS environment with customer acquisition costs doubling over the past 5 years, every lever that impacts your conversions should be analyzed and optimized – especially your SaaS apps’ pricing page. Read More

Renting out property sounds like easy passive income on paper. People pay a consistent amount to live in a house you own in return for certain maintenance and safety guidelines being upheld. They get a nice house with decent living conditions and you get both a steady income and a promise that the Read More

An efficient, high-tech recruitment process doesn’t have to be impersonal. Here are three tools that can give it a personal touch.

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Reflective practice is simply learning through experience, or continuous improvement. It requires you to analyse your recent actions, evaluate the results and make necessary adaptive changes to improve the results in the future. Read More

Jamie Domenici of Salesforce details why you need to keep selling to existing customers after they make their first purchase. Read More

Saying “employee feedback” conjures images of awkward conversations with managers and meaningless buzzwords during performance reviews, but it doesn’t have to be that way.

Feedback cycles shouldn’t try to force comments out of your team, but instead support them and let them know when and where Read More

As a blogger, you use words in every post you write. But how often do you use numbers? Here are four ways to use numbers effectively in your blog posts. Read More

Your purpose is to add value to others, either your boss, your organisation, your customers, or friends and family. If you are able to give value to others, you will get others to willingly cooperate and work with you. A win-win situation all round. Read More

Building a trusting workplace culture isn’t a simple task. However, transparency and integrity in the organization makes this process a lot easier. Read More

Highly effective people have all sorts of habits and personality traits that make them successful. Here are seven of them. Read More