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We are surrounded by technology that allows us to read content on-line. From Kindle to the iPad, the laptop to the iPhone, we can pretty much read what we want, when we want. But should we throw out the old to bring in the new? Or is there room for both? Read More

There is a great hype nowadays about using social media platforms to forward your business. Every entrepreneur is talking about it. Businesses are getting online, launching blogs, creating Facebook pages and joining Twitter to get closer to every kind of customer. Read More

The purpose of “Featured Soloist” is to give all of us a glimpse at how other solopreneurs operate their small businesses. This week we meet marketing and travel expert Andy Hayes, who is based in Seattle. Read More

As the head marketer for your small business you need an understanding and knowledge on all the key elements with your brand, market and customers to ensure your business us heading in the right direction. Here are a couple of areas you need to be aware of:

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Death and taxes, Ben Franklin wrote, are the only things that are certain in this world. Margaret Mitchell indirectly added babies to the list when Read More

Managing cash flow is one of the most challenging aspects of being a business owner. Learning to budget, however, can help you overcome this challenge. Read More

Now, we hear the news about another recently launched property for men called Manofthehouse.com, from the good folks at Procter & Gamble. All this comes after news in November about The Daily Beast and Newsweek. Hmmm. Maybe Barry Diller and IAC were onto something after all. This whole “content” th Read More

Brendan Cruickshank, a veteran of the online job search and recruiting industry, touches on employee leadership development. Read More

This question always seems to vex the non-financial folks: how can I sell it cheap? Top management wants to know: are they the low cost producer—or are we—or who is? Manufacturing and purchasing folks want to know: what target do we need to hit on costs, purchase prices, etc.? And in the very begi Read More

Consumer research firm Mintel recently released its 9 top consumer trends for 2011. Here’s a closer look:
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