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When working from home, it is important is to be physically and mentally ready. I’d like to share with you some of my tips on how to be mentally and physically prepared to work from home. Read More

We know asking questions is important, otherwise how are you going to find out anything. This is particularly true when trying to find out more about your customers. When marketing your brand asking yourself the why questions is often overlooked.
Here are two ways to help your marketing. Read More

Think about this for a second. You know how hard it is to get someone to visit your site, right? You know how few people ever leave comments? Read More

Forbes just released its annual list of the world's most powerful women. At the top is Michelle Obama, but there are some surprises too... like Lady Gaga at #7, beating out people like Sarah Palin and Nancy Pelosi. Fishbowl NY points out the 18 media and publishing women who made the list, saying, Read More

How to keep your comments from getting lost in Neverland of spam? How to not be marked as comment spammer – assuming that you are not one? Read More

In this article we look at why the free trial is so important and how it is one of the best ways to market your product. We also run through some of the do's and don'ts when offering a free trial. Read More

Social Media is a great vehicle to drive relevant traffic and build links. Like a good infomercial, it gets people's interest. SEO is about attracting those who are already interested. The difference between the two is huge. Learn about the common mistakes a lot of businesses make in this area...en Read More

One of the most challenging aspects about business ownership is the sense of isolation that come from "going it alone", and, if not managed carefully, it can become all consuming. Here are some tips for managing the trials and tribulations of working alone and being your own boss. Read More

Is it enough to simply have a job, an office or organization to work in, and get a get a cheque and the end of the week? Not anymore. A workplace however large or small has to be driven by efficiency and achievement that manifests itself in the form of tangible results for the organization... Read More

You might say friends or family or high profile industry people perhaps. This could be true. Do you know for certain? It is a mistake to think that those who influence you must have influence on your customers.Influencers can be important in the different stages of the buying process. Read More