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Groupon created an interesting experiment by combining its coupon service with an auto purchase.  Working with Lafontaine Cadillac-Buick-GMC, Groupon offered consumers the opportunity to purchase a $500 rebate towards a vehicle purchase. Read More

How long do you think guerilla marketing has been around? How about since at least 1912, when the first Goodyear Blimp took flight and made jaws drop. There are amazing success stories in guerilla marketing, and many of them have become so much a part of life that we forget how they came to be.
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In the fog of marketing experts you find online, there are some stand outs and Seth Godin is definitely one. Here are 10 of our favourite posts from just the last few months to get you started:

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An accounting system can be an extremely powerful tool for business owners. When structured with the specific needs of the business in mind, it has the power (through the magic of debits and credits) to convert data into a format that actually tells an interactive, completely personalized story a Read More

I am hoping BizSugar readers will like this post about drawing career lessons from a book about a girl with Asperger's. Read More

The dreaded workplace meeting brings all sorts of communicators to the same table, and unfortunately each party present has their own unique way of surviving Read More

In this video tip, I'm describing two simple ways to tweak your task list.

This way you can spot your important tasks faster on your list and know your next actions easier. Read More

This post introduces a conversation about what could be our biases and preferences when conducting business with people from another country. Developing an awareness of what you think and feel will... Read More

WWII and the labor shortage created were the catalyst for women to enter the workforce.

A pretty cool video someone created as a Social Studies project and VERY well done! Read More

This article looks back at civil rights activist Martin Luther King Jr and analyse which of his characteristics can help make your brand more influential on social media. Read More