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Tangible value is a gift that give on giving throughout the life of the product, why not get full benefit from it as a seller. Make sure buyers understand and calculate full value when evaluating your offering, their investment and returns. Read More

Hey, are you in the throes of Google+ mania, or are you distinctly underwhelmed? I’m definitely in the former camp for a lot of reasons. One of the main ones is its versatility, which is best described by Mike Elgan. Read More

Outcomes are governed by natural laws, and no matter how much sales leaders wish it to be otherwise, the investment in sales comes first, the results come second. Read More

For the majority of online buyers and sellers, eBay has become synonymous with the online marketplace. But even with hundreds of millions of registered users and over $9 billion in revenue, many are not happy with the site. Here are 8 worthy (and cheaper) alternatives to the eBay juggernaut. Read More

In July of 2010 Facebook reached 500 million users. It's a story that most of us will already be familiar with but are there lessons in Facebook's growth that you can apply in your own marketing? We think so.

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Alex Sumerall of Monkey Do Marketing revisits the classic list of ways to MMO. A diversity of income channels can provide stability. Which of these are you overlooking as an alternate revenue stream for your blog or yes, even your business? Read More

Those who are only vaguely familiar with the idea behind Content Management Systems may be under the impression that a CMS is only good for hobbyist blogs and low-traffic sites. The fact of the matter is that many of the web’s most popular and highly trafficked pages run on open source and propriet Read More

I live and work in Albany, New York. It rains and snows a lot here. Water damage to homes and dwellings is a big concern and must be properly accounted for when building an insurance program. Read More

In business, it's always a good idea to watch what you say.

You just never know who might be listening! Read More

Where should you place a guest blogger’s biography – at the top or the bottom of the post? There are, of course, pros and cons to whatever placement you choose. Let’s look at each on in turn. Read More