Customer journey maps help brand managers make customer-centric management decisions. A customer journey map is a visual framework that traces the steps that consumers undergo from the moment they discover a brand up to the purchase stage. By allowing managers to view a brand from the customer’s eyes, they can make decisions that would improve
5 Mistakes to avoid in customer journey mapping
Posted by nlagunzad under Customer ServiceFrom https://www.openaccessbpo.com 2910 days ago
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