Am I Wrong? Should We Under-Deliver?

Posted by steveamiller under Customer Service
From http://www.twohatmarketing.com 4654 days ago

Am I wrong about my TwoHatMarketing.com blog post, "Old Rule of Business #5: Under-Promise & Over-Deliver? " Was that bad advice?

One of my Two Hat Marketing BFFs posted a Comment that "over
delivering sometimes becomes an issue as well," and wanted to know
how to handle that. Read my response and then tell me what you
think by going to my latest post:

Am I Wrong: Should We Under-Deliver?

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Comments

Written by JackieP
4654 days ago

Hi Steve

"IMNSHO, deliberately maintaining low expectations opens the door for a competitor who shows a willingness to go the extra mile and build a trusting relationship based on honesty and openness"

Totally agree and reading the comments, It amazes me the rational people use to justify their actions. And they wonder why their mediocre company...remains mediocre.

Bizzaro sums it up nicely

Jackie

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