When Alina Martin took over her father’s small company in 2007 it had been ticking along, growing slowly for several years. The company, Danatec, sold paper-based course materials for corporate trainers to use in safety training of employees. Martin could see that online learning had potential. Her father wasn’t convinced, nor were her salespeople. How could you possibly call something training if the trainer wasn’t in the room with the person being trained? Martin persevered. It took a couple of years of experimentation before it really took off, but once it did, things went crazy! Growth tripled in three years and was running at 27% when I spoke to her.
Growth Could Kill Your Company!
Posted by Liz_062 under Customer ServiceFrom http://www.ducttapemarketing.com 3059 days ago
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“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
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