BizSugar.com › Customer Service › The ROI of Great Customer Service #infographic

Bad customer service doesn’t just leave customers with a negative impression of your brand, it can severely impact your bottom line. In fact, 55% of customers surveyed recently have abandoned an intended purchase or business transaction following a poor experience. Companies’ failure to provide seamless channel-to-channel interactions was a source of frustration for 58% of consumers, and frustrations can translate into lost revenue. Today’s digital consumers aren’t shy about making their preferences known. Demand for superior service is prompting many businesses to realize the importance of upgrading and modernizing the contact center experience by investing in new technology designed to improve interactions without requiring huge up-front investments, such as cloud-based contact center solutions.